DigiTradie Blog
Straight-talking marketing advice for tradies.
Leads, Google, AI — straight from someone who's run the campaigns, not just talked about them.
Case Study
How the Right Offer Can Transform Your Renovation Leads
Why the right offer beats a discount every time — and how $500 in ad spend turned into $75k in profit for one renovation business.
SEO
How Local Tradies Actually Show Up on Google
Without wasting a cent. What actually moves the needle on Google Maps and local search — and what doesn't.
AI & Tools
How Tradie Businesses Should Actually Use AI
No callbots, no robot receptionists. Where AI genuinely helps a trade business, and where it just gets in the way.